The toy manufacturing sector is booming in the country India as due to shifting towards creative, cheap, and non-hazardous toys. Today the industry stands at nearly $2 billion, and it is forecasted that it will stand at $3 billion and the growth rate from 2022 to 2028 is 12%. These companies provide all kinds of toys like educational toys, action figure toys, and many more to the children in the world. These are the details about India’s top ten toy manufacturing companies with their products and a comparative study of services and expansion.
Types of Toys Manufactured in India
- Educational and STEM Toys: Toys in the educational and more specifically STEM, which is Science, Technology, Engineering, and Mathematics, have always received positive reception in India. These toys are meant to create learning fun and are products intended to enhance the children’s intellectual abilities as well as their ability to solve problems. For instance, Clever Cubes LLP deals with the development of Stem toys that make learning more fun.
- Action Figures and Dolls: Bent on publishing, many companies release action figures, dolls, toys, playsets, and other paraphernalia related to the said characters and themes. Both Funskool and Simba Toys are famous for the variety of action figures that are detailed and of high quality that children of almost any age will appreciate.
- Board Games and Puzzles: A selection of board games and puzzles are indeed popular, as are many other highly recognizable activities that are enjoyable for the entire family. This company has particularly concentrated on designing many board games which include the popular ones such as chess games to the complex modern games that require a lot of thinking.
- Building Sets and Blocks: Blocks and Construction sets including bricks similar to Lego are favorites too. Imaginative and fine and gross motor skills are fostered in young children by these toys.
List of Top 10 Toy companies in india
1. Funskool India Limited
Funskool India Limited is a joint venture between MRF and Hasbro company which was set up in the year 1986, primarily meant to provide vast ranges of toys in India. More about Funskool is that the company specializes in the production of toys and also has different varieties of toys for kids through action figures, dolls, building sets, educational toys, and board games. All these toys are for the children and are recommended to all age groups of children; they are pocket-friendly and durable. Funskool products are available in more than 4500 outlets in India and on leading online platforms as well. Funskool’s quality policy has helped the company become the favourite of Indian families as well.
Key Features:
- Comprehensive toy selection for all age groups, from toddlers to teens.
- Known for product safety, affordability, and high-quality standards.
- Extensive retail presence across India, also available on online platforms.
Contact Details:
- Website: www.funskoolindia.com
- Email: ho@funskool.co.in
- Phone: +91-44-30262626
2. Simba Toys India Private Limited
Simba Toys India Private Limited is one of the famous companies in the Toy industry of India and was incorporated in the year 1984. The company is based in Mumbai and its products range over quality toys and interesting features. Simba Toys India Private Limited is among those companies that produce action figures, dolls, building sets, and educational toys. Being a toy shop, Simba Toys India offers reasonably priced toys while still offering quality to families in India. Today the company prides itself in safety, design, and quality that has seen it expand domestically as well as internationally with products that are safe to use and conform to international standards.
Key Features:
- Offers a variety of toys suitable for children of different ages.
- Emphasis on safety, quality, and innovative design.
- Strong presence in both domestic and international markets.
Contact Details:
- Website: www.simbatoys.com
- Email: info.india@simbatoys-me.com
- Phone: +91-22-40023913
3. Tripple Ess Toys Private Limited
The Company, Tripple Ess Toys Private Limited is a Noida-based company that was established in the year 2000 and specializes in Education Toys. The company’s major product categories include educational toys, action figures, dolls, and building blocks, all suitable for teaching young children aged 2-8 years. Being established for producing toys with very high standards and unique designs Tripple Ess Toys is adored in preschools and families across India. It has been easy for the company to establish itself within the Indian market due to its focus on affordable and educational toys.
Key Features:
- Strong emphasis on quality and product development.
- Popular with schools, preschools, and households.
- Competitive pricing and a focus on enhancing children’s learning.
Contact Details:
- Website: www.trippleess.com
- Email: info@trippleess.com
- Phone: +91-9999591147
4. Microplastics Private Limited (MPPL)
Microplastics Private Limited or MPPL in short is an Indian firm established in 2005 in Bangalore, that deals in the manufacture of toys. It has a huge manufacturing unit of 300,000 square feet catering to international clients such as Walmart, Disney, Target, and Amazon.
The various items that it produces and distributes for sale in international markets are educational toys, action figures, dolls, and playsets. Known for the quality they maintain and the stringent safety measures that are followed, MPPL is all set to conquer the international market. Emphasizing safety and quality, MPPL has become a brand name in Indian and international markets for toys.
Key Features:
- A state-of-the-art facility dedicated to safe and quality toy production.
- Exports toys to multiple countries, including the U.S. and Europe.
- Works with major international retailers and adheres to global standards.
Contact Details:
- Website: www.microplasticsindia.com
- Email: info@microplasticsindia.com
- Phone: +91-80-22191600
5. Clever Cubes LLP
Established in 2018, Clever Cubes LLP has emerged from a humbling beginning as a dominant brand for educational toys in India. The company specializes in the creation of STEM-related toys that encourage hands-on learning and cognitive development. Its product range runs from STEM toys to puzzles, board games, and construction sets appealing to youngsters and teenagers. Clever Cubes created toys for safe and innovative design, so they are loved by parents and educators.
Key Features:
- Offers STEM-focused educational toys that enhance learning.
- Committed to high-quality, affordable educational products.
- Products are designed to support cognitive development and learning.
Contact Details:
- Website: www.clevercubes.in
- Email: info@clevercubes.in
- Phone: +91-9820958137
6. Plastech International Private Limited (Buddyz)
Plastech International Private Limited is a toy and educational game manufacturing company ranging from an immense variety. It was founded in 1995. Buddyz provides safe, quality, and affordable toys to children aged between 2 and 12 years. It has a long catalog, including action figures, dolls, cars, trucks, building blocks, and games. The brand identity towards Indian customers is very strong due to affordable prices, innovative designs, and customer satisfaction.
Key Features:
- A broad range of products that includes toys, puzzles, and educational games.
- Affordable toys that meet quality and safety standards.
- Widely available in India, with a reputation for reliability.
Contact Details:
- Website: www.buddyz.in
- Email: info@buddyz.in
- Phone: +91-22-26763899
7. Toy Zone Impex Private Limited
Being one of the companies founded in the year 2002, Toy Zone Impex Private Limited is very diverse and includes educational toys action figures, dolls, and even building sets. These toys are designed specifically for 4 years up to 8 years of age for its targeted audiences. It is popular with parents who look for these toys to support learning and engagement. The company’s product is distributed over a substantial number of modern trade stores, and online platforms, as well as through distributors, thereby reaching all customers in the entire India region.
Key Features:
- Affordable, high-quality toys designed for children aged 4-8.
- Broad distribution network, including e-commerce and physical stores.
- Focuses on innovative designs that enhance children’s play experience.
Contact Details:
- Website: www.toyzone.in
- Email: support@toyzone.in
- Phone: 1800-102-5905
8. Masoom Playmates Private Limited
Masoom Playmates Private Limited has been running for more than 70 years in the toy making business. The company was established in 1942. Generally, the company is known for offering a wide range of safe, nontoxic, and of course, toys; such as dolls, educational toys, baby toys, plush toys, and even sets of stationery. The Masoom products are said to be within the extremely wide range of items, enabling retail customers to meet their desires and catering to education institutes. Keeping safety and edification as the core priorities, Masoom Playmates remains the country’s major name in the Indian toy industry.
Key Features:
- Long-standing reputation with high-quality, non-toxic products.
- Extensive range, including toys and sports goods.
- Strong customer base among retailers, schools, and other organizations.
Contact Details:
- Website: www.masoom.toys
- Email: mail@masoomtoys.in
- Phone: +91-9971974335
9. Aditi Toys Private Limited
Aditi Toys Private Limited was founded in 2015, in the city of Rajkot, in the state of Gujarat. The company manufactures educational and musical toys; outdoor and indoor toys. Aditi toys are very coarse in quality but finally safe enough; thus, there is always demand by parents and educators both in India and around the globe. International markets have been won as a leader exporter of good and innovative products that focus more on learning and engagement.
Key Features:
- Wide variety of educational, musical, and entertainment toys.
- Safe and durable toys are popular with families and caregivers.
- Significant export presence, recognized in global markets.
Contact Details:
- Website: www.adititoys.com
- Email: sales@adititoys.com
- Phone: +91-9328533333
10. Win Magic Toys Private Limited
Win Magic Toys Private Limited was incorporated in the year 2017 when it introduced very popular international brands such as Paw Patrol and Hatchimals into the Indian market. Products include a wide range of toys and games for toddlers through teens, thus attracting a vast age range. With an emphasis on quality, partnering with well-known brands has been instrumental in helping Win Magic Toys build a customer base rapidly in India. The company offers a variety of products, which are sold in different physical stores and websites. Therefore, its customers can find their selected place to easily purchase these products.
Key Features:
- Carries world-class brands and a wide variety of toys for all ages.
- Strong online and retail presence, making products accessible nationwide.
- Focused on quality and safety, appealing to a diverse customer base.
Contact Details:
- Website: www.winmagictoys.com
- Email: support@winmagictoys.com
- Phone: +91-22-68170800
Comparative Analysis Table for toy companies in india
| Company Name | Established | Product Types | Age Range | Key Features | Market Reach |
| Funskool India Limited | 1986 | Board games, action figures | All ages | Safety, innovation, affordability | India |
| Simba Toys India Private Limited | 1984 | Action figures, dolls, educational | All ages | Quality, affordability, safety | India & Global |
| Tripple Ess Toys Private Limited | 2000 | Educational toys, building sets | Ages 2-8 | High-quality, affordable, educational | India |
| Microplastics Private Limited | 2005 | Educational, dolls, playsets | All ages | Safety, high-quality, global reach | Global |
| Clever Cubes LLP | 2018 | STEM toys, board games | Educational focus | Focus on cognitive development | India |
| Plastech International (Buddyz) | 1995 | Puzzles, educational games | Ages 2-12 | Affordable, innovative, recognized brand | India |
| Toy Zone Impex Private Limited | 2002 | Educational, action figures | Ages 4-8 | Accessible, affordable, innovative designs | India |
| Masoom Playmates Private Limited | 1942 | Plush toys, dolls | All ages | Long-standing brand, non-toxic materials | India & Global |
| Aditi Toys Private Limited | 2015 | Musical, outdoor, educational | All ages | Durable, safe, export-oriented | International markets |
| Win Magic Toys Private Limited | 2017 | Branded toys | Toddlers to teens | Strong online and retail presence | India |
Conclusion
This Indian toy industry is good high in quality, innovative, and safe. The Indian manufacturers can have anything from educational STEM toys to board games and plush toys, which would surely create something for children of all ages while helping foster their creativity. International Indian companies, such as Funskool, Simba Toys, and Microplastics, which are doing it in parallel with their Indian homegrown companies, is a reminder of what India can come to be at a global toy production level.
As the industry progresses, it becomes very evident that India shall continue to remain committed toward being a safe, quality, and affordable toy-producing country, thus meeting the needs of both the domestic and international markets while assuring sustained growth and popularity.
FAQs
1. Who are the toy companies in india?
India top toy companies include Funskool India Limited, Simba Toys India Private Limited, and Microplastics Private Limited.
2. What Indian toy companies export internationally?
The major exporters are Microplastics Private Limited, Aditi Toys Private Limited, and Masoom Playmates Private Limited.
3. Why do educational toys occur in India?
The educational toy finds value in the helping of the child through learning. Companies specializing in this include Clever Cubes and Tripple Ess.
4. How will the Indian toy market grow?
The industry is likely to grow with a 12% CAGR and is estimated to reach around $3 billion by 2028.
5. Are Indian Toys Safe?
Yes. The Indian toy companies are focusing on quality and safety in the toys designed for people across the world.
