The Indian e-commerce arena has seen unparalleled growth in the past years, changing the way millions of consumers buy products around the country. Based on industry estimates, the last-mile delivery market is expected to grow up to over $200 billion by 2027 and this is because of an increase in internet penetration, disposable incomes, and increasing consumer interest in convenient online shopping experiences. Such an explosive growth in online retailing has made last-mile delivery services a very competitive sector and an environment that is ripe with entrepreneurial opportunities. In this highly dynamic market, Meesho has grown to become one of the powerful social commerce sites in India.
Having been established in December 2015 by the graduates of IIT Delhi, Vidit Aatrey and Sanjeev Barnwal (it was originally started as FashNear), Meesho has developed from a plain reselling platform into a full-scale social commerce ecosystem that turns millions of Indians into entrepreneurs with only a small money spent. By the end of the year 2025, Meesho had a massive user base of about 175 million users, handling millions of transactions daily in various categories of products. In this blog, we are going to explore Meesho Delivery Franchise, fees, profit process, etc.
About Meesho: Brand Overview and Business Performance
It was founded in December 2015 by the graduates of the IIT Delhi, named Vidit Aatrey and Sanjeev Barnwal (initially, it was called FashNear). The company initially was an online reselling platform that ran through social media outlets. Their founding vision was clear to make individuals become owners of businesses with little start-up cost by using social networks to expand their business. Over time, Meesho has grown into an extensive social commerce marketplace, which connects sellers to consumers all over India.
Meesho’s key differentiators include:
- Social Commerce Pioneer: Made one of India’s top social commerce platforms where micro-entrepreneurs can have businesses through social media channels.
- Low Entry Barrier: Enables small businesses, Micro-entrepreneurs, and individuals to sell products online with less investment.
- Comprehensive Platform Tools: Gives sellers resources to maintain virtual stores, process orders, process payments, and handle returns.
- Wide Market Reach: By late 2024, Meesho had about 175 million users, and it handles several million daily transactions in different product categories.
- Rural Market Penetration: Effectively can deliver to customers outside metropolitan regions, therefore, increasing availability of e-commerce to unserved markets.
- Women’s Empowerment: Especially concerns the empowerment of women entrepreneurs to ensure online businesses are started and developed.
- Extensive Seller Network: Serves close to 17 million sellers on its platform.
Recent Revenue Performance
Although the document doesn’t state the revenue of Meesho, it contains some useful data concerning the scale and market position of the company:
- Meesho had more or less 175 million users by 2025.
- Millions of daily transactions are processed by the platform.
- Meesho serves about 17 million sellers and 140 million customers.
- The company is based on a model where it charges commission on every transaction.
The document also mentions that the larger Indian e-commerce market has been growing at an exponential rate and estimates show that the last-mile delivery market will reach over $200 billion in 2027 due to improved internet access, increased disposable income and consumers’ preference for online shopping.
Benefits of Partnering with Meesho
To entrepreneurs and businesses seeking to participate in the Indian e-commerce logistics market, investing and owning a Meesho delivery franchise has significant prospects for them:
Established Brand Recognition
Collaboration with Meesho is synonymous with collaboration with a well-known brand of Indian e-commerce. This instant recognition of this brand obviates the need to start from scratch in building the much-needed credibility, giving the franchisees a definite edge in competition. Customers are at ease receiving deliveries from a known entity such as Meesho as opposed to an independent delivery service of unknown affiliations.
Guaranteed Delivery Volume
Meesho has about 17 million sellers and over 140 million users on the platform, who make it process a huge number of orders every day. Delivery franchisees profit from this automatic demand hence a constant stream of business from the get-go. Depending on the service area and franchise model, partners will enjoy consistent delivery assignments meaning stable sources of revenue.
Proven Operational Systems and Technology
Over the years and expansion, Meesho has learnt how to design complex operational processes and technology solutions for order management, tracing, and delivery. The franchise partners get access to these established systems; which greatly minimise the learning curve and the operational inefficiencies. The technology infrastructure by Meesho allows the franchisees to ramp up their businesses quickly and achieve optimum service levels.
Comprehensive Training and Support
Meesho provides extensive training to the franchise network when it comes to initial training and continuous support. This comprises information on delivery methodologies, customer service concepts, use of technology, and management of business. This support system is useful for newcomers in the logistics sector of logistics giving them the knowledge and skills required to thrive.
Growth and Scalability Potential
As Meesho extends its reach further in the PIN codes of India, delivery franchisees have space to grow in proportion to the business model. Outstanding franchisees might get territory coverage expansion and additional duties in Meesho’s logistics. This scalability potential gives ambitious entrepreneurs an evidential room to grow in a fertile industry.
Limited Competition Within Territory
Meesho normally delegates geographic territories to its delivery franchisees, something that helps regulate direct competition among franchisees. Such territorial protection helps the franchisees to dominate the local market and create relations with the inhabitants of the regions allocated to them.
What is a Meesho Delivery Franchise?
A Delivery Franchise is a business arrangement through which independent entrepreneurs or entities can run delivery services using the Meesho brand. These are the franchisees who become an integral part of the logistics network of Meesho, which is responsible for the important last-mile delivery of products from the Meesho platform to final consumers. The overarching idea is based on the decentralization of delivery operations while still offering the same quality service of standardization despite the diversity in geographical areas. Franchise partners serve as the crucial link between Meesho’s inventory centres and the final customer to ensure that products get to the customer on time and in good condition.
An average Delivery franchise is likely to include:
- Territorial Rights: Absolute or semi-exclusive rights to undertake Meesho deliveries, in a specified geographical location.
- Operational Independence: When operating under the brand of Meesho and using their service standards, the franchisees have operational independence in terms of utilizing their resources, staff, and day-to-day operations.
- Contractual Relationship: An official agreement that details the rights and responsibilities of the revenue sharing models, performance expectations and the conditions of the business relationship.
- Brand Representation: The franchisees are the face of the Meesho brand and they are the ones who are held accountable for keeping the image or reputation of the company and the standards on which Meesho thrives intact.
- Technology Integration: Availability of Meesho delivery systems, tracking platforms and other technological infrastructure for a smooth operation.
For entrepreneurs, a Meesho Delivery is a structured way into the thriving e-commerce logistics world with less level of risks as compared to starting a delivery business. It allows you to enjoy the benefits of running your business and the benefits of an already developed brand, as well as established systems and a guaranteed volume of orders.
Meesho Delivery Franchise Models
Meesho has different formats of franchises to cater to the various investment powers, working experience, and goals of the franchisees. The models are different and they have their specific characteristics, the target markets and the amount of investments. Knowledge of such models is relevant for potential franchisees to decide on the best opportunity for his/her skills and aspirations.
1. Meesho Delivery Franchise (Local)
This model focuses on operating last-mile delivery of such operations in a local area at the fastest speed possible to deliver Meesho products to consumers from the distribution points.
- Best For: Small operators or, for that matter, individuals who are interested in flexible business opportunities of a reasonable scale, but specialising in deliveries within a narrow geographical area.
- Investment Range: ₹2,00,000 to ₹5,00,000 depending on the scale of operations (no of delivery personnel and vehicles) and geographical coverage.
- Key Features: Less operational footprint and less capital requirement equals simpler management structure, enabling businesses to focus on particular neighbourhoods or PIN codes.
2. Meesho Delivery Agency Franchise
In this model there is the operation of a team of delivery persons to take care of delivery into a wider area (“delivery boys”). It is appropriate for entrepreneurs who will be able to supervise and control a delivery team.
- Best For: Business owners who have experience in management or the ability to hire, train and manage a team of delivery workers.
- Investment Range: ₹5,00,000- ₹10,00,000 – team size, operational area, and infrastructure needs.
- Key Features: With increased scope of service and delivery capacity, companies can afford to take care of greater volumes without having to think of ways of managing the team effectively and capitalizing on high revenue potential.
3. Meesho Logistics Franchise
This all-encompassing model includes the management of warehouses, inventory control, and the control of the flow of Meesho products from one point to another. It is a larger undertaking that involves warehousing and the supply chain.
- Best For: People or firms who have working experience in the field of logistics, warehousing, or the management of large-scale business operations.
- Investment Range: ₹10,00,000 to ₹20,00,000 or above depending on the size of the warehouse, its location and the range of logistical operations.
- Key Features: The warehouse operations, management of inventory, and coordination of distributions are critical to this model, which provides an additional benefit of possibly being integrated into a regional logistics network for efficiency.
4. Meesho Courier Franchise
This model is centred on the last-mile delivery network of Meesho with special courier servicing. It involves either employing the existing courier services or the establishment of a new courier operation meant for deliveries for Meesho only.
- Best For: Owners of fleets or entrepreneurs with vehicle assets who wish to be largely involved in the transportation component of the operation of deliveries.
- Investment Range: ₹5,00,000 to ₹8,00,000 by fleet size and scale of operation.
- Key Features: This model emphasizes fleet management of vehicles, efficient routing, and timing of delivery that allows express delivery services but does not give a lot of attention to warehousing and inventory management.
5. Meesho Delivery Partner Franchise
This flexible model enables independent contractors to come in as partners to carry out deliveries in their areas. It is a low-cost business venture that requires much autonomy.
- Best For: People looking to get a mobile business with minimal overhead, working as independent delivery contractors.
- Investment Range: ₹1,00,000 to ₹3,00,000 mainly about the cost of vehicles, and basic operational costs.
- Key Features: With a high degree of flexibility and minimum requirement of infrastructure, this model has a smaller initial investment and allows for part-time or additional income.
Prospective partners should ensure they choose a model of franchise based on their financial ability, business experience, ability to manage, and long-term goals. Different models of the game provide a range of investment, degree of operations complexity and growth opportunities for various entrepreneurial profiles.
Meesho Delivery Franchise: Investment Costs and Requirements
One must have full knowledge of a financial situation before considering the Delivery Franchise. The amount that one invests ranges widely depending on the model of franchise, size of its operations and the geographic location. The subsequent breakdown gives an all-around description of the cost involved:
Franchise Fee
This is the upfront payment made to Meesho for the right to operate under their brand and access their operational systems:
- Range: ₹50,000 to ₹2,00,000+
- Factors affecting the fee: Location, market potential, exclusivity of territory, franchise model
- Payment terms: Typically one-time upfront payment, with possible renewal fees after a specified period
Infrastructure Investment
Office Space/Warehouse
Depending on the franchise model, you’ll need to lease or own a space to serve as your operational hub:
- Cost range: ₹1,00,000 to ₹10,00,000+ (initial investment including security deposit, advance rent, and basic setup)
- Space requirements: 500 to 2,000 square feet or more depending on scale
- Location considerations: Accessibility, proximity to main roads, security, cost-effectiveness
Furniture and Fixtures
Basic office furniture, storage racks, and necessary fixtures:
- Cost range: ₹50,000 to ₹2,00,000
- Essential items: Desks, chairs, storage solutions, sorting tables, package shelving
Technology and Equipment
This covers the technological infrastructure needed for efficient operations:
- Cost range: ₹30,000 to ₹1,50,000
- Required equipment: Computers, printers, scanners, barcode readers
- Software: Delivery management systems, accounting software
- Communication devices: Smartphones or handheld devices for delivery personnel
Vehicle Investment
If your franchise model requires vehicle ownership or leasing:
- For 5-10 two-wheelers: ₹3,00,000 to ₹7,00,000 (including purchase price, insurance, initial maintenance)
- For larger vehicles (vans/small trucks): Additional investment required
- Considerations: Fuel efficiency, maintenance costs, suitability for delivery operations
- Alternative: Leasing options may reduce initial capital requirements but increase operational expenses
Human Resources Investment
Manpower Costs
Initial hiring, training, and the first few months’ wages:
- Monthly cost range: ₹50,000 to ₹2,00,000 for a small team
- Key positions: Delivery personnel, dispatcher, administrative support
- Training costs: Initial and ongoing training expenses
- Compliance costs: Required licenses, permits for staff
Operational Expenses
Fuel and Vehicle Maintenance
Recurring monthly expenses for keeping the delivery fleet operational:
- Monthly cost range: ₹20,000 to ₹1,00,000
- Variables: Number of vehicles, average daily distance, fuel prices
- Maintenance schedule: Regular servicing, unexpected repairs
Communication Costs
Expenses related to keeping your team connected:
- Monthly cost range: ₹5,000 to ₹20,000
- Services included: Mobile phone plans, internet connection, tracking systems
Electricity & Utilities
Basic utility costs for running the office/warehouse:
- Monthly cost range: ₹3,000 to ₹15,000
- Services included: Electricity, water, heating/cooling
Insurance
Protecting your business, vehicles, and personnel:
- Annual cost range: ₹10,000 to ₹50,000+
- Coverage types: Vehicle insurance, business liability, worker insurance
Local Marketing & Promotion
While Meesho handles brand marketing, local promotions may be necessary:
- Cost: Variable based on activities and local market
- Potential activities: Local sponsorships, community engagement
Contingency Fund
Reserved for unexpected expenses:
- Recommended amount: 10-15% of total estimated investment
- Purpose: Emergency repairs, unexpected shortfalls, and market fluctuations
Total Investment Summary Table
| Component | Investment Range |
| Franchise Fee | ₹50,000 to ₹2,00,000+ |
| Office Space/Warehouse | ₹1,00,000 to ₹10,00,000+ |
| Furniture and Fixtures | ₹50,000 to ₹2,00,000 |
| Technology and Equipment | ₹30,000 to ₹1,50,000 |
| Vehicle Investment | ₹3,00,000 to ₹7,00,000+ |
| Manpower Costs (initial month) | ₹50,000 to ₹2,00,000 |
| Fuel and Vehicle Maintenance (monthly) | ₹20,000 to ₹1,00,000 |
| Communication Costs (monthly) | ₹5,000 to ₹20,000 |
| Electricity & Utilities (monthly) | ₹3,000 to ₹15,000 |
| Insurance (yearly) | ₹10,000 to ₹50,000+ |
| Local Marketing & Promotion | Variable |
| Contingency Fund | 10%-15% of the total investment |
| Estimated Total Initial Investment | ₹5,00,000 to ₹10,00,000+ |
The initial investment cost of a delivery franchise comes almost somewhere between ₹5,00,000 and ₹10,00,000 or more for the chosen model and scale of the operation. It is essential to obtain a detailed breakdown of the costs that are available directly from Meesho while applying for the program as the real needs may vary depending on the situation in the current market and regional requirements.
Potential Revenue and Profitability as a Meesho Delivery Franchise
Meesho has made history by being profitable, with strong cash flows that are like savings and strong operating cash flow. With the revenues of Rs 2.85 billion in fiscal year 204-25, Meesho was an early comer in India’s e-commerce sector. The company has registered a turnover of ₹4,373 crores in the last fiscal year – it is an increase of 29% from ₹ 21,961 crores in the FY 2023–24.
Meesho underwent a massive change in the sphere of logistics as a result of technological innovations, the volumes of order deliveries having decreased by 39% during the last year. Despite that contraction, the company registered a significant reduction – it reduced by 97% to ₹ 442 crores while still being a loss-making concern.
The strategic improvement of Meesho was targeted at enhancing the quality of logistics through innovation and AI – AI-inclusion. With the refurbished interface and the superior machine learning capabilities and efficient customer service with improved quality and efficiency, the efficiency of the whole was optimized by the company.
The case of successful investment is long when it comes to the success of Meesho Delivery. A list of critical success factors that contributed to this success is:
- Market Demand: As for the sector of online retail, it is also expected to experience annual growth of 20%. This stimulates demand for successful delivery services.
- Delivery Volume: The capability of making high delivery volumes in a short period is an aspect that gives Meesho an edge over its competitors.
- Operational Efficiency: Cost savings have been achieved through route optimization and improved staff management.
- Estimated ROI Timeline: Returns on investment are projected within 12 to 18 months.
Requirements to Start a Meesho Delivery Franchise
The Delivery Franchise has certain eligibility criteria and infrastructure, financial as well as operational criteria that need to be met before starting a franchise. Although specific requirements would be given first-hand by Meesho, below are the standard limits based on industry norms and those of the e-commerce delivery franchise:
Eligibility Criteria
To qualify as a Meesho delivery franchise operator, applicants must:
- Operate as a registered business entity (sole proprietorship, partnership, or private limited company) with proper documentation
- Demonstrate financial capability with liquid capital between ₹3-15 lakhs depending on franchise model
- Preferably have a background in logistics, supply chain, or business operations
- Possesses entrepreneurial drive and leadership abilities to manage staff
- Know the local market geography and demographics
- Maintain clean legal and financial records
- Meet potential age and education requirements
Infrastructure Needs
Successful franchisees must secure:
- Commercial space (500-2000+ sq ft) for office operations and package storage
- A delivery vehicle fleet (5-20+ vehicles) appropriate for the service area
- Technology infrastructure including computers, internet, printers, scanners, and mobile devices
- Sufficient staff (5-50+ people) including delivery personnel, dispatchers, and administrative support
Required Documentation
Applicants must submit:
- Business registration certificates
- Identity and address proofs for all key personnel
- Financial records including bank statements, tax returns, and projections
- A comprehensive business plan outlining operational strategy
- Experience documentation (if applicable)
- Vehicle registration and insurance papers (if already owned)
- Signed franchise agreement or MOU once approved
How to Become a Meesho Delivery Franchise Partner: Application Process
There is a streamlined process that entails application and evaluation in the process of becoming a Delivery Franchise partner. Although, the exact process would depend on Meesho; below is a detailed process of the standard steps:
- Expressing Interest: Interested parties may register by filling out a form on the Meesho website or through other avenues where the same activity is undertaken. This registration normally comprises basic information about you, your preferred location and the capacity of investment. You will get a chance to ask questions and obtain elaborate explanations from trainers or authorized representatives.
- Initial Screening: The Meesho reviews applications against their eligibility criteria and does initial testing to understand the prospective candidates.
- Comprehensive Application: Qualified applicants are expected to provide a detailed application containing explicit details concerning his/her experience in business, financial status, infrastructure potential and team management plan.
- Documentation: Every document that is needed by Meesho has to be uploaded.
- Interview Process: Meesho representatives interview and talk to you to assess your suitability for the franchise opportunity. This can entail several interviews and presentations.
- Franchise Agreement: After the successful appraisal, that is successful evaluation, Meesho enters into a franchise agreement with the franchisee with the terms and conditions of partnership such as territories, responsibilities, revenue sharing structure, and performance targets.
- Training and Onboarding: After the agreement signing, Meesho offers a robust training and onboarding program that includes the operational processes, fraud procedures, usage of technology, customer service requirements, and many more key aspects for the kick-start of your delivery franchise.
- Establishment and Launch: As a franchisee, you will have to build your infrastructure, hire workers, and prepare for Meesho delivery operations to be launched in the territory that has been assigned to you.
Important Tips for Application Success
- Be Thorough and Honest: Ensure that you give full and correct information in your application. And any differences found out during the verification process might lead to rejection.
- Demonstrate Your Commitment: Prove to Meesho that you are serious about the opportunity of franchise and that you want it to succeed.
- Prepare a Solid Business Plan: Prepare an exhaustive and practical business plan that will testify to your acquaintance with the market and the work process.
- Highlight Relevant Experience: Communicate any experience in logistics, e-commerce, or business management, that makes you the best applicant.
- Be Financially Prepared: Make sure you have the investment capital you need in hand because any delay in the financial arrangements might affect your application.
- Research Your Territory: Carry out extensive market research on the space that you are proposing to prove its potential and your knowledge of the area.
- Be Patient: The process of application may last for weeks and even months depending on Meesho’s expansion priorities as well as high numbers of applicants.
The application process is set in such a way to ensure that new franchise partners are equipped with the capabilities, resources and attitude needed to make a proper representation of the Meesho brand and deliver high-quality service to customers.
Meesho Delivery Contact Details
For further details or to apply for the Meesho Delivery Franchise, you can visit the official website of Meesho.
Other Contact Details:
- Email ID: query@meesho.com, help@meesho.com
- Address: No. 78/9, Outer Ring Road, Bellandur, Varthur Hobli, Bengaluru
- Social Media: @meeshoapp
Responsibilities and Operations of a Meesho Delivery Franchise Owner
As a Delivery Franchise owner, your primary responsibilities include:
- Managing Daily Operations: The control of the day-to-day operations of the delivery centre.
- Coordinating Deliveries: Making timely and accurate deliveries to your targeted customers around your target region.
- Staff Management: Hiring, training and supervising delivery people.
- Customer Service: Helping to answer customers’ questions and solving delivery issues.
- Reporting and Compliance: Control of records and adherence to the standards of operation of Meesho.
Conclusion
Entrepreneurs through the Meesho Delivery Franchise opportunity can take part in the revolution of digital commerce in India and build a sustainable business that will have future growth prospects. Starting up on a good foundation already established in brand, operational systems and market penetration that Meesho has, the franchise partners will have an easy task grappling with the complexities of the operations in the logistics business as compared to their operation individually.
For the right combination of entrepreneurial fervour, mastery over operations, and the right attitude towards the customer, a Delivery Franchise could be splendid in promoting entrepreneurial possibilities in India’s dynamic e-commerce playfield.
FAQs
How much will it cost to begin a Meesho Delivery Franchise?
The first cost to invest is ₹50,000- ₹1.5 lakh based on location and scale of operations.
Are there any set conditions as regards to experience in logistics that can become a prerequisite for being a franchise partner?
A previous experience in the field of logistics will be helpful, but is not a compulsory factor.
How long does it take to apply?
The waiting period for the application’s response might vary but the applicants should not wait for more than a few weeks from the date of their submission.
Can I have more than one delivery centre?
Yes, the franchise model of Meesho is scalable, and the partners can take care of more than one delivery centre according to their performance and capacity.
What type of assistance does Meesho provide to the franchise partners?
Meesho offers comprehensive training, operational support, and the use of its logistics network to make its franchise partners successful.
