Digital signage has become an indispensable tool for modern hotels, transforming the way communications and marketing teams engage with guests and manage their operations.
Beyond static posters and notice boards, digital displays offer a much more dynamic and engaging platform to convey a huge range of information. And as hotels often need to promote services, help guests navigate their facilities and keep people informed about activities or schedules, digital signage can be a huge help.
Leveraged correctly, digital signage solutions for hotels can enhance the overall guest experience and help staff be more productive too. From grand lobby displays showcasing local attractions to interactive screens guiding guests to their rooms or conference facilities, the applications are vast.
Why use Hotel Digital Signage?
There are many benefits of implementing digital signage in a hotel environment are numerous. It allows for instant updates of information, such as daily event schedules, dining specials, or urgent announcements, without the need for manual changes. This not only saves staff time but also ensures guests always have access to the most current information.
Hotel digital signage can also be a powerful marketing tool, effectively promoting hotel amenities, special offers, social media content and even third-party services. This can be a great way to boost the local economy as well as generating additional revenue . It also contributes to a modern and sophisticated aesthetic, elevating the hotel’s brand image for your hotel brand.
Offering thus type of useful information also demonstrates a commitment to the overall guest convenience and shows an awareness of technological trends.
So if you’re looking for the best hotel digital signage solutions, these are the tools we recommend.
List of Best Digital Signage Solutions for Hotels
1. ScreenCloud
Standing out as a top-tier hotel digital signage solution, ScreenCloud is particularly well-suited for the hospitality sector due to its intuitive interface and robust feature set. ScreenCloud’s cloud-based platform ensures remote accessibility from anywhere, allowing hotel staff to update content across multiple screens with ease.
ScreenCloud offers a wide array of app integrations, including popular social media feeds, weather updates, and even live news, ensuring content remains fresh and engaging.
Security is prioritized with secure data encryption and user access controls as well as remote device management for operation of screens off-site. And with an easy to use content management system, ScreenCloud is incredibly user-friendly, minimizing the learning curve for staff.
Stability is a key advantage, with reliable playback and minimal downtime, with the brand boasting 99% uptime, crucial for a continuous guest experience.
2. LG SuperSign
If you choose to use LG’s commercial display hardware then LG SuperSign is a solid choice to power your hotel digital signage. With a seamlessly integrated digital signage experience for LG screens, this solution provides a good content management system (CMS) that allows hotels to create, schedule, and distribute content efficiently.
Its strengths lie in its hardware-software synergy, ensuring optimal performance and compatibility. Features include multi-screen synchronization, template creation, and media playback. While often tied to LG hardware, it offers good remote accessibility for content management.
Security features are built into the ecosystem, and its stability is generally high, benefiting from the integrated approach.
3. Uniguest
Uniguest offers a specialized suite of technology solutions for hospitality, with digital signage being a core component. The Uniguest platform is tailored to the unique needs of hotels, providing features such as meeting room scheduling, wayfinding, and guest information displays.
In addition to a solid selection of tools, Uniguest emphasizes robust security protocols to protect sensitive guest information and operational data. Remote accessibility is a given, allowing for centralized management of all screens across a property or even a chain. And like many of these tools, ease of use is a focus, with user-friendly interfaces designed for quick content updates. Their solutions are known for their reliability and stability, crucial for continuous hotel operations.
4. Monscierge
Simliar to Uniguest, Monscierge delivers an integrated guest experience platform, with digital signage playing a significant role. Beyond just content display, Monscierge focuses on interactive solutions, allowing guests to access information, make reservations, or even communicate with staff directly from the screens.
This strong emphasis on guest engagement sets it apart as a hotel management tool, not just digital signage. The platform offers excellent integration capabilities with hotel property management systems (PMS) and other operational software. And yes of course security is a focus for any interactive system, and Monscierge implements strong measures.
Remote management is standard, and the platform is designed for intuitive use by both guests and staff.
5. BrightSign
Renowned for its reliable and powerful digital signage media players, BrightSign is a mainstay of the hotel digital signage hardware world. Their associated BrightAuthor software for content creation and management is the CMS for those looking for easy hardware integration, although other tools such as ScreenCloud also work well with BrightSign devices.
While primarily a hardware-focused solution, its software provides a robust and stable platform for hotels. BrightSign players are known for their exceptional performance, handling demanding content with ease.
Features include interactive capabilities, live data feeds, and advanced scheduling. Security is managed through network protocols and device-level safeguards. Remote accessibility is facilitated through network connectivity, and while BrightAuthor has a learning curve for advanced features, its stability and continuous playback are industry-leading.
6. Screenly
Screenly offers a simple yet powerful digital signage solution, particularly attractive for hotels seeking an easy-to-deploy and manage system. It leverages Raspberry Pi devices as media players, making it a cost-effective option.
The cloud-based management interface is highly intuitive, allowing for quick content uploads, scheduling, and playlist creation.
Screenly supports a variety of content types, including images, videos, and web pages. Security is handled through secure cloud infrastructure and device management. Remote accessibility is a key feature too, like most tools on this list, enabling content updates from any location. Screenly’s focus on simplicity translates to excellent ease of use and reliable, stable operation.
7. Enplug
Enplug is an enterprise-grade digital signage solution known for its extensive app ecosystem and user-friendly content management. For hotels, Enplug offers a wide range of apps that can display social media feeds, news, weather, event listings, and custom messages. Its open platform allows for integrations with various hotel systems, enhancing its utility.
Security features include user permissions and data encryption and remote accessibility is a core offering, allowing for centralized control of all displays. Enplug’s interface is designed for ease of use, making it straightforward for hotel staff to manage content. The system is built for stability and scalability, suitable for properties of all sizes.
8. Nonius
Nonius is another hospitality industry technology provider, with digital signage being a key offering within their integrated guest experience platform. Their solutions are often part of a broader package that includes interactive TV, internet access, and casting. Nonius digital signage is designed to be fully integrated with hotel operations, enabling features like personalized welcome messages, meeting room signage, and in-house promotions.
Like all these cloud based digital signage tools, security and remote management come as standard, allowing hotel groups to manage multiple properties from a central location. Their focus on hospitality ensures ease of use and robust stability for continuous operation.
9. Kitcast
For those using Apple devices, Kitcast offers a modern and sleek digital signage solution that prioritizes ease of use and aesthetic appeal. Leveraging Apple TV devices as media players, Kitcast provides a user-friendly cloud-based dashboard for content management.
Hotels can quickly create visually engaging displays with images, videos, web pages, and various widgets. Kitcast’s simplicity makes it ideal for hotels looking for a straightforward yet effective signage. Kitcast is known for its stable performance and reliable content playback with excellent security and stability, not to mention remote management.
10. Visix
Visix provides comprehensive digital signage solutions, catering to a wide range of industries including hospitality. Their software offers advanced features for content creation, scheduling, and distribution, with a strong emphasis on enterprise-level capabilities.
Hotels can leverage Visix for everything from simple lobby displays to complex interactive wayfinding systems. The platform offers extensive integration options with existing hotel systems and databases.
Security features are robust, including network security and user authentication. Remote accessibility is a standard offering, allowing for centralized management of all displays. While offering powerful features, Visix maintains a user-friendly interface, and its solutions are known for their exceptional stability and reliability in demanding environments.
To sum up…
Choosing the right digital signage solution is a strategic decision for any hotel brand. Generally speaking, hotel digital signage needs to meet current communication and marketing needs but also offer scalability and flexibility for future enhancements.
Remote device management, cloud based content control and security are all important parts of the modern digital signage network. Whichever solution you choose, we think all of these are great tools to optimize the guest experience in your hotel or resort.
