Running a successful Shopify store goes beyond just having great products and a sleek theme. The right apps can transform an average eCommerce site into a high-performing, user-friendly, and profitable business. From marketing automation to inventory management, Shopify’s App Store offers thousands of solutions tailored for every business need.
But with so many choices, finding the most reliable and effective tools can be overwhelming. That’s why identifying the best Shopify platforms is essential-they save time, enhance functionality, and boost overall customer satisfaction. Whether you’re a startup or an established brand, these apps can help streamline operations and elevate your online store experience.
In this blog, we will take a look at 10 Best Shopify Apps.
What are Shopify Apps?
Shopify Apps are third-party tools and extensions designed to enhance the functionality of Shopify stores. Available through the Shopify App Store, these apps help merchants add new features, automate tasks, and improve overall store performance without needing to code.
From marketing and SEO optimization to inventory management, customer service, and shipping solutions, Shopify Apps cater to nearly every aspect of eCommerce. They allow businesses to customise their stores based on specific goals-whether it’s increasing sales, improving customer engagement, or streamlining backend operations. Some apps are free, while others come with monthly subscriptions or usage-based pricing.
With a user-friendly installation process, most apps integrate seamlessly into the Shopify dashboard, making it easy for store owners to manage and monitor results in real time. In essence, Shopify Apps empower businesses to scale, stay competitive, and offer a better shopping experience by extending the core capabilities of the Shopify platform.
Benefits of Using Shopify Apps
- Enhanced Store Functionality: Shopify apps add features like email marketing, reviews, live chat, upselling, and more, helping you optimise every aspect of your online store.
- Improved Customer Experience: Many apps offer tools for personalisation, faster support, and streamlined navigation, which leads to higher customer satisfaction and retention.
- Automated Operations: Apps can automate repetitive tasks such as inventory updates, order tracking, invoicing, and follow-ups, saving time and reducing human error.
- Marketing & SEO Boost: Shopify apps help improve visibility through SEO tools, social media integration, campaign tracking, and automated email marketing.
- Easy Integration: Most apps seamlessly integrate with your store’s backend, ensuring a smooth user experience without needing technical expertise.
- Scalability: As your business grows, you can add more advanced apps to meet your evolving needs without switching platforms.
- Data Insights & Analytics: Apps provide valuable reports and analytics that help you make informed decisions and track store performance effectively.
List of 10 Best Shopify Apps
1. Klaviyo

Klaviyo is a potent email and SMS marketing platform designed to suit eCommerce. It also enables Shopify store owners to segment clients, individualise their campaigns, and program such flows as welcome series or cart recalls.
Having efficient analytics and connection with the Shopify data, one can easily monitor the ROI and customer lifetime value. drag-and-drop builder drag-and-drop builder The drag-and-drop builder provided by Klaviyo makes the process of designing emails easy to understand, whereas the presence of prebuilt templates speeds up constructing the campaigns.
The platform is A/B testing friendly, dynamic content and predictive. Its deep Shopify sync allows it to do real time updates and customer targeting. Klaviyo is suited to the emerging DTC brands who want to scale and measure marketing performance.
Key Features:
- Advanced segmentation and customer profiling
- Drag-and-drop email and SMS campaign builder
- Prebuilt automation workflows for abandoned carts, welcomes, etc.
- Deep Shopify integration with real-time syncing
- Robust reporting and ROI analytics
Best for:
Ecommerce stores focusing on personalized marketing and high-conversion email/SMS automation
Pricing:
- Free
- Email: Starting at $20/month for 251-500 active profiles, with more contacts leading to higher costs.
- Email + SMS: Starting at $60/month, with costs increasing based on the number of SMS/MMS messages sent and active profiles.
- SMS: Additional costs per SMS or MMS message.
- CDP: Starting at $500/month for up to 100k profiles.
2. Judge.me

Judge.me is a reviewing and rating Shopify app that creates trust among customers by their verified reviews. It automates its review request processes through email and customers can send text, photos or video reviews.
It guarantees an easy use on product pages with lightweight customisable widgets. It is friendly to SEO and helps increase visibility on the search page with reviews. It is also multi-language store-as-well-as-Google-Shopping-enabled.
Being free and paid, it can suit any business. The moderation features and the question and answer tools offered by Judge.me allow genuine interaction and increase the confidence of the shopper on product pages.
Key Features:
- Collects text, photo, and video reviews
- Automated review requests via email
- SEO-rich review snippets for search visibility
- Lightweight and customisable widgets
- Supports Q&A and Google Shopping integration
Best for:
Shopify stores wanting to boost social proof through authentic customer feedback
Pricing:
- Free
- Awesome– $15/month
3. Oberlo

Oberlo is a drop shipping app that enables the store owner to use and distribute the products stocked by suppliers, mainly AliExpress. It automates listing of inventory, and pricing, so that the listings of your products will always be up to date.
It makes order fulfilment a one-click purchase, and the tools of product customisation, which it offers to its users, allow them to edit product titles, images, and descriptions. Oberlo is ideal with new entrepreneurs and those who want to evade the inconvenience of managing inventory.
It has a product tracking and an insightful performance dashboard. With Oberlo, merchants can experiment with new products and niches without much risk and upfront investment when scaling eCommerce business.
Key Features:
- One-click product import from AliExpress
- Auto-updating inventory and pricing
- Easy order fulfillment process
- Customisable product descriptions and images
- Product tracking and performance metrics
Best for:
Entrepreneurs launching dropshipping stores with minimal upfront investment
Pricing:
- Shopify Starter– $5/month
- Shopify Basic– $39/month
- Shopify– $105/month
- Shopify Advanced– $399/month
- Shopify Plus– Starting at $2300/month
4. ReConvert

ReConvert allows Shopify shop owners to improve their sales with maximised after-checkout upsell and cross-sell offers. It personalities the thank-you page to recommended products, one-click fluctuations, reorders, surveys, and countdown timers. Various drag-and-drop features, particularly the editor, assistance the efficient creation of conversion-centered structures.
ReConvert fits well within the Shopify checkout to allow dynamic offers according to the behavior of customers. It gives performance analytics and A/B testing alternatives to optimise strategies.
Perfect to use as an average order value booster, it offers support of many languages and operates on different devices. It is an app that does not require programming skills, thus all Shopify store owners can use it.
Key Features:
- Customisable thank-you pages with upsells
- Drag-and-drop editor with conversion widgets
- One-click reorders and timed discounts
- Surveys and post-purchase flows
- Smart analytics and performance tracking
Best for:
Shopify merchants aiming to increase average order value post-purchase
Pricing:
Custom Pricing
5. Plug in SEO

Plug in SEO is an all-inclusive search engine optimization tool of your Shopify shop. It crawls your site where it checks any problems such as broken links, speed deficiency, lacking meta tags, and missing schema markers.
The given app proposes action-oriented recommendations to enhance rankings and to gain organic traffic. Users receive periodic SEO health checks on how to resolve issues as they are found. Bulk title and plans in plug in SEO allow scaling to be easily achieved.
It is straightforward and comes with a free option, and the paid one is more recognised. This is an essential tool to get long-term visibility in the stores.
Key Features:
- Automatic SEO issue detection
- Meta tag and heading optimisation
- Speed and schema markup checks
- Bulk edit for SEO fields
- Regular health reports and guidance
Best for:
Store owners seeking easy, ongoing SEO maintenance and visibility boost
Pricing:
- Small Store: $29.99/month
- Medium Store: $49.99/month
- Large Store: $79.99/month
6. Yotpo

Yotpo is a marketing platform built to enable customer content with reviews, ratings, Q&A, and visual UGC, which shops using Shopify can use to market their business. It allows automatic requests to review on after purchase and collaborates with Google Shopping product ratings display.
Yotpo is a versatile solution, and it will accept photos, videos, and loyalty programs, which makes it an efficient social proof builder that ensures more conversions. It is a seamless connection with SMS and email marketing solutions and integrates AI-based moderation.
The merchants have an opportunity to configure display widgets on various pages and optimise by analysing them. It is more costly than the alternatives but has more features that make it eligible to larger brands with the interest of user-created content and brand trust.
Key Features:
- Automates review, photo, and Q&A collection
- Integrates with loyalty and SMS tools
- Google Shopping star rating sync
- AI-powered content moderation
- Custom display widgets for branding
Best for:
Larger brands prioritising UGC, loyalty, and visual marketing integration
Pricing:
- Starter– $129/month
- Pro– $269/month
- Premium– Custom Pricing
7. Loox

Loox is a graphic review application that targets Shopify shops that prefer to have photo-based customer reviews. It gathers automatic review requests and allows people to sell photos in order to have some discounts.
What comes next is an array of real, graphic recommendations that increase credibility and conversions. Loox loads across most Shopify themes and has mobile responsive design.
It maintains Google Shopping ratings along with customisation of widget display and branding of merchants. Loox also offers cross-sell and referral through the popup review. It is especially valuable when it comes to the fashion, beauty, or DTC companies the decision to buy is based on the visuals.
Key Features:
- Collects photo-rich customer reviews
- Automated email requests with discount incentives
- Customisable and mobile-friendly widgets
- Google Shopping integration
- Review carousel and popup features
Best for:
Visually-driven DTC brands in fashion, beauty, or lifestyle
Pricing:
- Beginner– $12.99/month
- Scale– $39.99/month
- Unlimited– $299.99/month
8. Privy

Privy is a complete conversion tool and an email marketing platform that assists the Shopify stores in increasing sales and email lists. It has lead capture in the form of pop-ups, banners and spin-to-win wheels and possibilities of creating email and SMS campaigns.
Privy has an exit-intent record which decreases cart abandonment and provides A/B testing that will allow users to optimise the designs and lead to better conversion. It syncs in real-time with Shopify, as well as the leading email servers. Its drag-and-drop editor does not involve coding, and the targeting rules allow sending personalised messages.
Privy is particularly efficient when it comes to small to medium-sized businesses that need to increase customer retention and to develop a strong email list.
Key Features:
- Pop Ups, banners, and flyouts for lead capture
- Email and SMS campaign automation
- Exit-intent targeting and A/B testing
- Drag-and-drop editor with no coding needed
- Real-time list syncing with Shopify
Best for:
SMBs focusing on email list growth and conversion optimisation
Pricing:
- Basic Convert Plan– $12/month
- Convert Plan– $24/month
- Starter– $30/month
- Growth Plan– $45/month
9. PageFly

PageFly is an efficient page builder landing page on Shopify that is perfect to use by merchants that require increased design options without developers at hand. It has a great variety of templates of product and home-pages as well as promoting actions.
PageFly allows creating a responsive layout using a drag-and-drop editor and responsive design tools, which leads to good conversion across mobile devices. It works with most Shopify apps and it allows full customisation with CSS/JS.
Users are able to create sales funnels along with A/B testing versions. PageFly will help to enhance user experience and conversion rates especially when running a campaign or a product launch. It can be applicable to any level of skills and store sizes.
Key Features:
- Drag-and-drop page builder for full control
- Templates for home, product, and landing pages
- Responsive mobile-first design tools
- App and Shopify theme integration
- Custom CSS/JS support for developers
Best for:
Merchants needing flexible, conversion-optimised landing pages without developers
Pricing:
- Free– 0
- Pay as you go– $49 / month for unlimited Blog Posts
- Unlimited– $99/month
10. Shopify Inbox

Shopify Inbox can be defined as a free-of-cost messaging system, which enables the merchants to communicate with customers in real-time through live chat. It is integrated immediately with Shopify and allows you to answer customer inquiries in one united box.
During the chats, merchants can view the customer behavior, cart contents, and order history and hence more intimate interactions. It allows automation, FAQs and desktop/mobile access. It is also possible to integrate Shopify Inbox with such platforms as Facebook Messenger or Instagram.
It is great in small to medium businesses that wish to make more engagement and minimise abandoned carts through a quick response to questions. It facilitates the establishment of beliefs and enhances the total shopping behaviour.
Key Features:
- Centralised live chat across Shopify and socials
- Real-time customer insights during chats
- Automated FAQs and message templates
- Mobile and desktop app support
- Integrates with Instagram and Facebook Messenger
Best for:
Stores prioritising customer engagement and cart recovery through instant messaging
Pricing:
Free
Ending Thoughts
Choosing the right Shopify apps can significantly enhance your store’s performance, user experience, and overall profitability. Whether you’re aiming to boost conversions, streamline email marketing, build trust through reviews, or improve SEO, each app brings unique value to your online business. These tools are designed to integrate seamlessly with Shopify and offer powerful features tailored for growing ecommerce brands.
By selecting apps that align with your store’s goals-such as upselling, engagement, analytics, or design you gain an edge in today’s competitive market. It’s essential to regularly evaluate your app stack to ensure maximum efficiency and ROI. A well-chosen combination of Shopify apps can truly transform how you manage, promote, and scale your business.
FAQs
1. Are Shopify apps free or paid?
Shopify offers both free and paid apps. Some have free plans with limited features, while others require a monthly subscription or one-time fee.
2. How do I install a Shopify app?
You can install apps directly from the Shopify App Store by clicking “Add app” and following the prompts to integrate it with your store.
3. Can I use multiple Shopify apps at once?
Yes, you can install multiple apps, but ensure they don’t overlap in functionality or slow down your site performance.
4. Do Shopify apps work on all Shopify plans?
Most apps are compatible with all plans, but advanced features may require a higher-tier Shopify subscription or paid app plan.